Calm reply to an upset customer
A de-escalating reply that commits to nothing you haven't approved.
Remove names and account numbers before you paste.
Draft a calm reply to an upset customer for a [TYPE OF BUSINESS]. What happened (no names): [WHAT WENT WRONG] What we can actually do: [WHAT YOU'VE APPROVED] What we cannot do: [WHAT WE WILL NOT OFFER] Tone: short, human, no blame. Acknowledge the problem, say what happens next, and give a name/role they can reach. Do not apologize for something I didn't say we did. Do not offer a refund or discount I didn't list.
How to adapt it
- Fill 'what we can actually do' before you run it. That's the whole point.
- If this is going on a recorded line, say so and keep it shorter.
Don't paste this in
- Customer names or account numbers
- Health or legal claims
- Use a business AI account, not a personal one, for company data.