Why SMB reporting breaks after growth
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I work at the intersection of ERP, CRM, financial systems, reporting, and practical AI for growing SMBs.
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A dashboard that shows confident numbers from dirty data is worse than no dashboard at all. It creates false certainty and defers the real conversation about data quality that the business needs to have.
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Automation failures are almost never caused by the automation tool. They're caused by the dirty, inconsistent data that was already living in the systems before the automation was built — and that the automation suddenly makes visible.
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